top of page

Confidence
Making bold, strategic decisions backed by real insight


Confidence vs. Certainty: How CFOs Make Decisions in an Unpredictable World
Certainty is an illusion. Learn how CFOs build confidence through scenario planning, rolling forecasts, and resilient decision-making.
3 min read


Why Leaders Need Forward-Looking Metrics (Not Just KPIs)
Lagging KPIs show the past. Forward-looking metrics reveal what's next. Learn how leadership teams use both to scale with confidence.
2 min read


Why Forecasts Fail (and How to Fix Them)
Discover the top 5 reasons financial forecasts fail and how to fix them. Learn how Rockbridge CFO builds clarity, control, and confidence into forecasting.
3 min read


Case Study: The Rockbridge 3C Framework in Action
How Rockbridge used the 3C Framework to cut month-end close from 45+ to 8 days and deliver clarity, control, and confidence to a global contact center.
1 min read


Thinking About Hiring a Fractional CFO? Here's What to Look For.
Hiring a fractional CFO? Here's what to look for—relevant experience, strategic insight, and the right fit to help your business grow with clarity.
1 min read


Not Sure What a Fractional CFO Actually Does? Start Here.
Confused about what a fractional CFO actually does? Learn how they differ from bookkeepers and controllers—and where they add real strategic value.
2 min read


The Case for a Fractional CFO: Strategic Support Without the Full-Time Cost
Hiring a full-time CFO isn’t the only option. Learn why a fractional CFO gives growing businesses strategic support—without the overhead.
2 min read


From Our Founder: What Marathon Training Taught Me About Business
From the desk of our founder, Laresa McIntyre — thoughts on leadership, growth, and the journey behind the numbers. I’ve run four...
2 min read


The 3 Financial Mistakes That Sink Startups (And How to Avoid Them)
Scaling a company is hard. But scaling it without the right financial foundation? That’s where things get risky. At Rockbridge CFO, we’ve...
3 min read


Webinar on Demand - P&L Lies and Blind Spots.
The P&L was never designed to help you run your business. It was designed for reporting—not decision-making. If your revenue looks great on paper but your cash always feels tight…or if growth feels harder than it should…this webinar is for you.
1 min read


When to Hire a CFO (Even If You’re Not Ready to Hire One Full-Time)
Not ready for a full-time CFO? Here’s what strategic finance support can look like and when growing companies should bring in CFO-level thinking.
4 min read
bottom of page