Fractional CFO for People-Powered Businesses | Rockbridge CFO
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The Only Fractional CFO for People-Powered Businesses

Service-based companies stall when finance and people decisions don’t connect. Rockbridge CFO bridges the gap with the 3C Framework — Clarity, Control, Confidence — where finance fuels people, and people fuel growth.

Services

HOW WE HELP

Strategic Financial Leadership

for Service-Based Businesses

Where People Drive Performance

Watch: How Rockbridge CFO helps founders stop reacting—and start leading with numbers that work for them

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At Rockbridge CFO, we help growing companies turn financial complexity into strategic momentum.

 

Whether you need clarity on cash, control over your financial systems, or the confidence to make big decisions—we bring senior-level financial leadership without the full-time cost.

Our support is flexible, tailored, and grounded in your stage of growth—whether through fractional CFO services, strategic advisory, project-based consulting, or interim leadership.


No matter the format, it all aligns with our 3C Framework: Clarity, Control, and Confidence.

Rockbridge CFO 3C Framework graphic

Clarity

See what’s really driving performance.

  • Cash flow visibility and early-stage forecasting

  • KPI dashboards tailored to your business

  • Budgeting that aligns with growth goals

Control

Build the structure to scale with intention.

  • Strategic financial planning and scenario modeling

  • Profitability insights by department or service

  • Systems that connect finance with daily operations

Confidence

Lead boldly with strategic financial insight.

  • Executive-level guidance and board reporting

  • Advanced pricing, margin, and expansion support

  • A partner in the room for high-stakes decisions

We don’t just report on the past—we help you make better decisions for the future.

Be sure to visit the FAQs if you have questions.

Strategic Accounting That Powers Better Decisions

CFO-led oversight. Accurate numbers. Clear decisions.

At Rockbridge, accounting doesn’t live in a silo. It lives at the core of smarter decisions.

That’s why our accounting support includes direct CFO oversight. We ensure the day-to-day numbers reflect the strategic direction of your business so you can lead with accuracy, speed, and confidence.

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Core Services

  • AR & AP Management

  • Monthly close & reconciliations

  • Financial reporting (P&L, balance sheet, cash flow)

  • General Ledger oversight

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Add-On Enhancements

  • Clean-up & catch-up work

  • System migrations

  • Audit prep & documentation

  • SOPs & Process documentation

Our Process

OUR PROCESS

Partnering with Rockbridge CFO is simple, strategic, and tailored to your business. Here’s what to expect:

01

Initial Evaluation & Discovery

A complimentary conversation (under NDA) to review your reporting, forecasting, cash flow, and systems plus your goals and challenges. Together, we’ll identify where Rockbridge can add the most value.

02

Tailored Proposal

A clear, customized proposal with engagement options. We’ll refine it together to align with your priorities and budget.

03

Onboarding & Engagement

We hit the ground running starting with quick wins that build momentum while laying the foundation for long-term clarity, control, and confidence.

About

ABOUT

Meet our Founder

Picture of Laresa McIntyre

Laresa McIntyre is the Founder & Principal of Rockbridge CFO, a fractional CFO practice serving growth-focused, people-centric businesses.

With over 20 years of CFO and executive leadership experience across finance, FP&A, accounting, HR, and operations, she brings a rare blend of financial expertise and human capital understanding. Before launching Rockbridge, she served as CFO for a global BPO, leading multi-country teams and driving high-impact initiatives across finance and talent.

 

Her superpower? Simplifying the complex by turning financial data into decisions, and roadblocks into results. Laresa works shoulder-to-shoulder with founders and executive teams to align numbers with strategy. She’s trusted not just for what she knows but for how she helps leaders think, act, and scale.

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Why Rockbridge Exists

Our Mission

To help service-based businesses scale with clarity and confidence by delivering strategic financial leadership that drives smarter decisions, stronger margins, and long-term value.

Our Values

People-Powered Finance

We build financial strategies around people, because in service businesses, payroll isn't just a cost. It's the engine for growth.

Clarity over Complexity

We simplify the financial picture so leaders can focus, act, and grow with confidence.

Execution with Insight

We don’t stop at strategy. We follow through. From modeling to systems to reporting, we get it done right.

Partnership, Not Pretense

We’re here to support, not impress. No ego. No jargon. Just trusted collaboration built on candor and care.

Testimonials

WHAT CLIENTS SAY

"Laresa's ability to distill complex financial data into clear, actionable insights empowered our leadership team to make confident, well-informed decisions. She consistently demonstrated a deep understanding of both the numbers and the broader business landscape, making her an invaluable partner in shaping our long-term vision."

~ CEO, U.S.-based BPO Firm

Contact
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CONTACT

Let’s Work Together

info@rockbridgecfo.com

2000 PGA Blvd., Suite 4440-350

Palm Beach Gardens, FL 33408

Tel: 561.769.5526

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