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Building Financial Infrastructure for Scale: What $10M Companies Need Before They Hit $50M

  • Writer: Laresa McIntyre
    Laresa McIntyre
  • Sep 2
  • 3 min read

Growth is exciting. Landing bigger clients, expanding into new geographies, or seeing revenue charts climb can feel like validation that your hard work is paying off.


But hidden underneath the excitement, many businesses face the same challenge: their financial infrastructure can’t keep up. What worked at $5M or $10M often breaks down somewhere on the way to $50M.


Spreadsheets get overloaded. Reporting lags. Forecasts miss the mark. Leadership teams end up flying blind at exactly the stage when the stakes are highest.


The good news? These growing pains are predictable and solvable. Here’s what companies need to put in place before they hit the next stage of scale.


People in a business meeting

The Inflection Point of Growth


Between $10M and $50M, businesses often undergo a fundamental shift. At $10M, founders and early leaders still have their arms around most of the details. Finance may run on QuickBooks, with reports built manually by a controller or outsourced accountant.


But as the business grows, complexity multiplies:

  • More clients with different contract structures.

  • More geographies with varying tax, labor, and currency considerations.

  • Larger teams with rising payroll and compliance demands.

  • Investor or lender scrutiny that requires credibility in reporting.


The old way of managing finance just doesn’t scale.


Systems That Break First


The first cracks usually appear in systems.

  • Spreadsheets become unmanageable. What once took hours now takes days. And with more people touching the files, errors creep in.

  • ERPs or accounting platforms lag behind the business. If leadership is still on QuickBooks or Xero, the reporting is too shallow to satisfy boards or investors.

  • Reporting cycles stretch from days into weeks. The “monthly close” becomes a 30 to 45 day ordeal, leaving leaders with outdated information.


By the time these cracks show, leaders are already making decisions without a reliable financial foundation.


The Hidden People Problem


Systems matter, but people matter more.


At $10M, many companies rely on a controller, bookkeeper, or external CPA to cover the basics. That may work early on, but as the business scales, the demands shift:

  • Strategic forecasting becomes essential, not just reporting.

  • Margin visibility is needed by client, geography, or service line.

  • Scenario planning is critical to evaluate expansion decisions.


This requires FP&A skills, systems expertise, and strategic finance experience that an early-stage finance team often doesn’t have. Without it, leaders end up either making gut decisions or stalling on critical opportunities.


Processes That Protect Scale


Beyond systems and people, process discipline is what keeps growth from veering off track.

Key processes to establish before $50M:

  • Standardized Chart of Accounts: A messy COA creates reporting chaos. Standardization ensures clean, comparable data.

  • Monthly Close Discipline: Closing books within 8–10 business days or less, not 30–45, gives leaders timely information to act on.

  • Margin Reporting: Not all revenue is created equal. Margin analysis by client, geography, and service line reveals what’s truly driving profitability.

  • Forecasting Cadence: Static budgets become obsolete within months. Rolling forecasts, updated monthly or quarterly, keep strategy aligned with reality.


These processes may feel like “overhead” when growth is hot, but they are the guardrails that keep scale sustainable.


The Payoff of Infrastructure


Why does this matter? Because financial infrastructure isn’t just an internal function. It’s a credibility engine.

  • With investors and lenders: Clean, timely reporting builds trust and unlocks access to capital.

  • With boards: Credible forecasts enable strategic decisions instead of reactive debates.

  • With leadership teams: Margin visibility connects finance to operations, giving leaders the tools to act quickly.


When finance scales with the business, leaders move from firefighting to foresight. Growth isn’t just bigger. It’s stronger.


Conclusion


Scaling from $10M to $50M is one of the most exciting, and dangerous, phases of business growth. Too often, companies focus entirely on topline expansion while their financial foundation crumbles underneath them.


The companies that thrive are the ones that invest early in infrastructure: stronger systems, skilled people, disciplined processes, and visibility into the numbers that matter.


At Rockbridge CFO, building this foundation transforms finance from a bottleneck into a growth engine. Because scaling isn’t just about going faster. It’s about building the clarity, control, and confidence that make growth sustainable.


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